What We Do
Simpleworks works with Indian MSME founders, startup leaders, and family business owners — on strategy, growth, and execution. One point of contact. No unnecessary complexity.
Every business Simpleworks works with is at some kind of turning point. Revenue has plateaued. Margins are shrinking. A market has shifted. A founder has realised the old approach won’t take the business to the next stage.
What they need is not a report. They need a plan that is clear enough to execute and a consultant who stays until it is moving. That is what Simpleworks does — across six focused service areas, in two groupings.
Who We Work With
For founders who know what kind of business they run
Strategy, growth, and execution advisory for Indian MSMEs between ₹1 crore and ₹50 crore — manufacturing, consumer goods, retail, and distribution.
For early-stage founders and growing businesses that need a thinking partner — not a coach, not a board member, but a working consultant with skin in the outcome.
For second-generation founders and family-run firms navigating professionalisation, succession, and the complexity of mixing family with business.
What We Solve
For founders who know the problem they need to fix
Goals that cascade. Accountability that sticks. OKR frameworks designed for 10-to-200-person businesses — simple enough to actually use without a consultant in the room.
Right customers. Right message. Right channels. Go-to-market strategy for Indian businesses entering new segments, geographies, or product lines — with real timelines and limited budgets.
Explore GTM Consulting →Strategy is rarely the problem. Execution is. Simpleworks closes the gap between what leadership decides and what the team actually delivers — with OKRs, accountability structures, and review rhythms.
Foundational Reading
Some questions don’t belong to a single service. These two posts explain the thinking behind how Simpleworks approaches every engagement — regardless of sector or problem type.
Most clients come in knowing something is wrong — but not which problem to solve first. A 30-minute conversation is usually enough to find out. The first call is always free.
Based in Bengaluru · Working across India · Response within one business day